According to Days (2004), Patrick Geddes, Scot, considering ‘ ‘ father of the education ambiental’ ‘ already he expressed its concern with the effect of the industrial revolution, initiate in 1779, in England, for the desencadeamento of the urbanization process and its consequences for the natural environment. The intense economic growth of the postwar period speeds up the urbanization, and the symptoms of the loss of ambient quality started to appear in diverse parts of the world. In Brazil, this concern not yet had transposed the restricted circle of few intellectuals who took care of of the subject, and not even then just-promulgated Brazilian Constitution of 1891 the subject, although was mentioned to it strong extrativista pressure of the Europeans on our natural resources. However, in this exactly year, already had initiated ones of the practical ones more demaggicas used for the Brazilian politicians, in what it refers to the ambient management, common until today: to announce the creation of units of conservation without accomplishing them later, that is, without giving the structure for its functioning (DAYS, 2004). Although the important movements of regulation of ambient politics already to have occurred in the decade of 30, in the end of the decade of 60 the concern with the environment only increased. It is important to observe that the ambientalismo does not possess a definitive date of birth and to try to find its roots consists mainly of the necessity of if having explanations for its increasing importance (DUARTE, 1997). The recognition that the Environment needed cares, made with that companies of great transport started, in years 80, to analyze the ambient investments as a competitive advantage and not as costs.